good article! you are defo right to worry about how 1440 doubling down on evergreen explainers is doubling down on the single most AI-replaceable format. that's the soft spot in the bull case
What do you think is the secret sauce to maintaining their ratio of $1mm per employee? That seems like a north star for any business, especially a media company.
It’s the most impressive part to me too. The fact that they’re maintaining it on the dot is probably a coincidence but they’ve cracked sales. By my measure their ad inventory is filled 80%+ of the time. Thats the secret sauce I’d love to learn as well
With how oversaturated the newsletter scene is, finding your specialty and being smart about your niche is difficult for sure. Seeing these cases is inspiring!
interesting analysis. lots to learn from this one
Glad to hear it 😎
A really insightful read!!
Thanks Theo!
good article! you are defo right to worry about how 1440 doubling down on evergreen explainers is doubling down on the single most AI-replaceable format. that's the soft spot in the bull case
thanks!
What do you think is the secret sauce to maintaining their ratio of $1mm per employee? That seems like a north star for any business, especially a media company.
It’s the most impressive part to me too. The fact that they’re maintaining it on the dot is probably a coincidence but they’ve cracked sales. By my measure their ad inventory is filled 80%+ of the time. Thats the secret sauce I’d love to learn as well
With how oversaturated the newsletter scene is, finding your specialty and being smart about your niche is difficult for sure. Seeing these cases is inspiring!
They’ve done an incredible job
deffo your best piece so far
💪🏽